My Role: Sr. UX Designer
Team: Strategist, Visual designer, Client (AHA)
Overview
The American Heart Association approached our team, hoping to create a holistic wellness application for women who notoriously spend a majority of their time caring for others then for themselves. In the first few weeks of this project, I spent my time extensively researching women’s heart health, women’s health care in general, competitive research of other wellness applications, and creating a powerful product pitch for the AHA team.
